Music Videos

Case Study Option 2

 Song 1: Mark Ronson, Bruno Mars - Uptown Funk (https://www.youtube.com/watch?v=OPfOYbXqDm0)

 Song 2: Beyonce - If I Were A Boy (https://www.youtube.com/watch?v=AWpsOph8q0m)
_________________________________________________________________________________

 Song 1

 Nationality: American
Genre: Pop
Sales Figures: 1 million + copies sold
Target Audience: Late 20's, Early 40's

 Song 2

Nationality: American
Genre: Contemporary R&B, Pop
Sales Figures: 190,000 copies sold
Target Audience: Female Perspective


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